Performance Specialist

Salary: Competitive

Hours: 37.5 hours, Mon – Friday

Location: Hybrid, 3 days per week at VHQ, Crawley

Contract: Permanent

Closing Date: 19th July 2026

In a nutshell

At Virgin Atlantic, data is at the heart of every decision we make. From understanding how customers interact with our digital channels to identifying new commercial opportunities, we're using insight to create better experiences and drive sustainable growth.

We're looking for a Performance Specialist to join our E-Commerce team. This is an exciting opportunity to shape how we measure performance, forecast future trends and deliver actionable insights that influence decisions across Virgin Atlantic Airways and Virgin Atlantic Holidays.

Working with cutting-edge analytics tools and AI-enabled technologies, you'll transform complex data into clear recommendations that help us optimise digital performance, improve customer experience and achieve ambitious commercial goals.

The role

As our Performance Specialist, you'll be responsible for delivering meaningful performance insight that enables smarter, faster business decisions.

You'll analyse digital trading performance, develop forecasting models and build intuitive reporting that gives stakeholders a clear understanding of what is happening, why it's happening and what we should do next.

You'll also play a key role in developing our AI-powered Intelligence Hub, helping to automate insight generation and build predictive capabilities that support the future of digital commerce at Virgin Atlantic.

Working closely with Digital, Commercial, Revenue Management, Marketing, Finance, Data and Technology teams, you'll influence strategy through evidence-based recommendations and help embed a truly data-driven culture across the business.

Day to day

• Analyse digital performance across Virgin Atlantic Airways and Virgin Atlantic Holidays, identifying opportunities to increase revenue, conversion and customer engagement.
• Produce insightful reporting and commercial recommendations that support trading decisions and strategic planning.
• Design, develop and maintain dashboards, semantic data models and automated reporting using SQL, Python, Databricks and Power BI.
• Develop forecasting models that support budgeting, sales planning and commercial decision making.
• Help shape and evolve our AI-powered Intelligence Hub, creating predictive insights and intelligent reporting capabilities.
• Monitor customer behaviour, digital trends and market performance to identify emerging opportunities and risks.
• Champion data quality, governance and reporting best practice while driving automation and continuous improvement.
• Build strong relationships with stakeholders across Digital, Commercial, Marketing, Finance, Revenue Management and Technology, translating complex analytics into compelling business stories.

About you

You'll be naturally curious, commercially minded and passionate about using data to solve business challenges.

You'll also bring:

• Experience in digital performance, ecommerce analytics, business intelligence or commercial analytics.
• Strong technical skills using SQL, Python, Databricks and Power BI.
• Experience developing dashboards, automated reporting and scalable analytical solutions.
• Knowledge of forecasting techniques and predictive analytics.
• A strong understanding of digital performance metrics, customer behaviour and online trading.
• Experience using AI or advanced analytics to generate business insight.
• Excellent communication and stakeholder management skills, with the ability to influence through data.
• A collaborative approach and the confidence to challenge thinking through evidence and insight.
• A continuous improvement mindset with a passion for innovation and automation.

Be yourself. Our differences make us stronger.

Virgin Atlantic are committed equal opportunities employers and positively encourage applications from suitably qualified and eligible applicants regardless of sex, race, disability, age, sexual orientation, gender reassignment, religion or belief, marital status, pregnancy and maternity. Diversity brings strength which is why we strive to provide an inclusive environment where individuality is celebrated, and we can ignite the potential of our forward-thinking mix of people.

Please be aware as part of our recruitment process we may look to use a variety of resourcing tools to help us understand your skills and experience in relation to the role you have applied for. These may include application questions, video interviews or online testing. Please feel free to contact us at [email protected] if there are any reasonable adjustments to our process that you would like us to consider, for example use of hearing loops, sign language interpreter etc. Please don’t hesitate to reach out if there are any issues preventing you from being at your best during your application or assessment process. Any issues raised after your assessment is completed or once a decision has been made will be too late for us to consider within our process.